Brand Discovery 2021 Recap

Apr 14, 2021

Update: Brand Discovery 2021 is over! We got some amazing branding insights from our panel of experts. Connected Community members can catch the replays, transcripts, and slide decks. (It's free to join!)

Again, make sure you sign up for the Connected Community to get early invitations to all our events!

Did you attend our Culture Jumpstart event in February? We hope you enjoyed it, but . . . we got some less-than-stellar feedback after the event. (Ouch.)

As fun as it is to see the latest cool swag & company apparel, it left some of you wondering, "okay, now what? Those were great products, but where are the ideas? And where is Tressa? I showed up hoping to hear her thoughts."

You asked, we listened. It's all about the people behind the experience. Our events need to deliver the creative ideas, culture & brand focus, AND personal interaction you’ve come to expect from us.  

That's why we completely revamped the plan for our next event, Brand Discovery - and you're going to love it! We're bringing together four Idaho thought leaders from different industries to discuss branding strategies. You’ll learn how they use branding to support business goals and drive results, and how you can implement those ideas for your own brand. 

  • You’ll hear from Ron Baker of Rizen Creative – the firm that helped us with our own rebrand as SOLV – on why (and how) to maintain brand consistency.
  • You’ll learn how Moya Dolsby of the Idaho Wine Commission leveraged branding to make the wine industry in Idaho a respected player in the wine world, with an economic impact of $210 million.
  • You’ll hear how Amber Cobos of Pioneer Federal Credit Union drives community involvement and internal engagement with a powerful brand.
  • You’ll get insights from Tressa McLaughlin, our own CEO, on how to maximize the impact of your brand efforts. 
  • You'll get interaction - after the presentations, we’ll open the floor so you can ask questions, comment, brainstorm, and discuss. 

And by now, you probably know that gift-giving is our love language. Expect goodies!
Register by April 23 to receive the Brand Discovery Idea Box, designed to spark ideas you can use in your own brand initiatives. Plus, everyone who attends live will get a special thank-you gift to take those brand ideas even further. 
Will you join us?

Get great ideas first 

Join the Connected Community
Learn more

More like this:

Connections 2022: Allison Bruce on Recruiting & Retaining Employees

Read more

Brand Discovery 2022: Tracey Stone-Mooney on Behavioral Branding

Read more

Brand Discovery 2022: Karianne Fallow on Culture Drives Brand

Read more

More from the blog

Connections 2022: Allison Bruce on Recruiting & Retaining Employees

Connections 2022 Keynote with Allison Bruce of Talentspark TRANSCRIPT: Thanks for having me today. This is a great event. I haven't been to one of these before and it's just been so well run. So thank you to the SOLV team. I know you guys have been working so hard on this and I've just […]

The one question that multiplies your impact exponentially

One of the best questions for taking your impact from good to great is this: What else? If you've read The Coaching Habit by Michael Bungray Stanier, you're already familiar with this question as a great tool for leadership. In this post, you'll see how we use it in our projects to give customers what […]

CASE STUDY: How we helped one company grow employee retention by 75 percentile points in a single year

OVERVIEW: Our customer had a huge employee retention problem. When I first talked with them, turnover was such an issue that they had to hire over 300 people each year just to retain 100. Keeping their stores fully staffed was a constant source of stress. We worked with them to create an employee retention and […]
1 2 3 20
Privacy Policy
cross linkedin facebook pinterest youtube rss twitter instagram facebook-blank rss-blank linkedin-blank pinterest youtube twitter instagram