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Culture Jumpstart Recap - The Hottest Promotional Trends so far in 2021

Feb 18, 2021

If you missed SOLV’s Culture JumpStart virtual event - where we partnered with Safeguard's Ignite Your Brand to show you the latest promotional trends for employee and customer gifts - here are the highlights:

Building a stronger company culture + connecting with employees, customers, and family are the focus driving the top trends: virtual lifestyle (tech-savvy), health-conscious, family focus, workplace connection, and eco-friendly products. These products are helping our customers connect and show appreciation.

Two Tech-Savvy products that I feel are amazing must-haves are the Skullcandy True Wireless earbuds and the Rocketbook.

Skullcandy True Wireless Earbuds

We have moved to a virtual lifestyle for meetings and even family gatherings. Wireless earbuds are a must for virtual meetings, especially when you have dogs running through your now new kitchen workspace.

Branded Rocketbook Notebook

The new Rocketbook notepad has combined technology with old school notetaking. Write your notes, upload them to your cloud, then wipe clean and use again for the next meeting. No more flipping through pages of notes to find what you need; I truly need this!

Corporate Responsibility: Giving Back to The Community

Here at SOLV, we're seeing vendors partnering with brands such as MiiR and The American Red Cross to support their Brand Partner Give Back programs. You can be a part of giving back just by giving these products away, how cool is that!

Clean Water

MiiR has created a unique way to show consumers how they are giving back to clean water programs. On the bottom of every product there is a code that you can enter on their website and see pictures or stories of how they have supported this program.

Emergency Aid

The American Red Cross donates a portion of every product sold to support their efforts to alleviate human suffering in emergencies. What an amazing way to make our world a better place and be a small but important part!

Health Conscious Gift Ideas

Health Conscious is stronger than ever and products like the PLA Bento Box can help customers stay safe and reach their health goals. Who has committed to eating more vegetables and fruit in 2021? I have, so what better way to stay healthy and safe with your own lunch container and cutting board.

Family and Connection

Family and connection with friends and coworkers have never been more important. An employer wanted to do something special for his employees that were all working from home, so he sent a Taco Night gift box to his staff and had a virtual Taco Tuesday night. What a fun way to celebrate!

Eco-Friendly Gifts

I bought Cotopaxi backpacks (made from all recycled material and each one unique in every way) for my kids for Christmas and they love them! They've already been on many adventures. Eco-friendly products are important to people now, especially with the younger generations, and Cotopaxi has created a great product to support this new trend.

2021 is the year to strengthen your company culture, connect with family and friends, embark on a new adventure, and stay healthy. If you would like to learn how you can get these tools and more to grow your culture and connect with your customers, click on the link below to sign up for our new Connected Community group!

Karri Schock

by Karri Schock

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